Often clients have an idea of what they think may be a good market to approach for a specific parts or series of parts. Gateway market analysis is simply a tool to help a client understand the market(s) they want to enter and the rationale for entering the market based on sound engineering, financial and market data. As a DER I specialize in acquiring and processing data of all sorts from a variety of sources. Basically the analysis involves a template into which we categorize information describing an opportunity, the state and description of a project, a sample target customer or customers, who will lead the effort, type of award, customer strategy to achieve the award, requirements, applicant company role, competition analysis, strategic relevance, estimated award or market value, potential follow on awards and the resources required to achieve the award.